German UPA | Beitrag vom 26.09.2017 –
UX workshop w/recent Apple UX Director in Berlin

Named one of “10 UX Influencers to Follow Now” by Speckyboy design magazine, learn how to design great UX with recent Apple UX Design Director and award winner, Willy Lai. He is teaching a 2-day UX design workshop in Berlin, 24-25 October, 2017 at H4 Hotel Berlin Alexanderplatz. The workshop draws extensively from his two decades of leading UX design at top tech companies in Silicon Valley such as Apple, Samsung, PayPal, eBay, and Intuit, as well as his UX design teaching and mentoring experiences, including UC Berkeley and Stanford University.

This fun and immersive workshop is ideal for designers and non-designers, from novice to advanced skill levels. Participants will form teams and learn through lectures, hands-on exercises, and class discussions:

• How to design great UX across devices through hands-on team exercises

• All phases of the UX design process and all layers of UX

• The business value and ROI of UX design, including case studies and statistics

• Design thinking, strategy, user-centered design, and industry-proven principles, concepts, and methodologies

• Strategically aligning user desirability, business viability, and technology feasibility

• Successful cross-functional collaboration, including leadership and influencing skills

• UX career coaching, including transitioning and growing a career in UX

Ask your employer for training budget to cover this workshop. Early bird and group rates for 2 or more available.
Use promo code “UXB20” for additional savings of 20% off!

For more information and to sign up, visit: https://www.regonline.com/DesigningUXWillyLaiBerlin